SYNHERGY x ReyaGel proposal

Who you are working with

SYNHERGY is a multiple award winning, full service marketing and technology agency, 18 years in. Strategy, web, automation, and creative live under one roof, so you are not stitching together three vendors to get one thing done right.

Relevant proof

We have built and run compliant marketing for regulated medical work, including HIPAA compliant patient recruitment for a metastatic breast cancer study at USC. We found that researcher more qualified patients in months than she had reached in years. We understand that an FDA cleared device company cannot treat marketing data casually, and we build accordingly.

What is happening now

Your contacts live in HubSpot, but new signups from the ReyaGel website do not flow in on their own, so your team is entering them by hand. On top of that, the marketing consent gap means HubSpot will not send to anyone who did not opt in, which is exactly why the newsletter has been stuck.

This proposal fixes the plumbing. It connects the two systems, kills the manual entry, and maps consent correctly so the newsletter can go out the right way. Your existing patient and doctor portal already works and is not part of this engagement.

What is included

Discovery and back end audit
We get into the ReyaGel website and map how contacts and marketing consent move into HubSpot today, so we know exactly what we are connecting.
$400
Ownership and access verification
We confirm who actually owns and controls the site and flag anything that looks off. This answers the question of who set it up.
$200
Vendor transfer checklist
A written list of everything a departing vendor must hand over to you: site ownership, domain, accounts, and access.
$200
Website to HubSpot connection
A Zapier connection that syncs ReyaGel website signups into HubSpot automatically, so no one is entered by hand again.
$600
Consent mapping and testing
We map the consent field so HubSpot sends your patient and doctor newsletter only to contacts cleared to receive it, then test the full flow end to end.
$400

        Total, flat fee
        $1,800
      

Scope is the ReyaGel website (reyagel.com) only. This is a fixed price project, not a retainer.

The map and timeline

1
Kickoff

A short kickoff call, up to 45 minutes, and we confirm HubSpot access. Your website access is already in hand.
2
Audit

We review the back end, confirm ownership, and deliver your vendor transfer checklist.
3
Build

We build the Zapier connection and map marketing consent.
4
Test and handoff

We test it end to end, then walk your team through it on a 30 minute handoff.

Scoped to complete in 2 to 4 weeks, often sooner, in time for your next newsletter send. Final timing depends on how quickly we receive access and answers from your side.

How we work together

One kickoff call (up to 45 minutes) and one handoff walkthrough (up to 30 minutes) are included.
Everything else runs by email or a shared thread, and we reply within one business day.
Need more live time? Happy to. Additional sessions are scheduled and billed at $200 per hour, so the project stays moving and the cost stays honest.

The honest part

This is our initial quote.

We have priced this as a clean, standard connection, which is what the project looks like from the outside. If we get into the back end and the reality is materially bigger, say the existing connections are tangled, the consent data needs cleanup, or custom development is required, we stop, show you exactly what we found, and requote that part as a separate fixed fee before we touch it. You will never get a surprise invoice, and nothing beyond this scope is built or billed without your written go ahead.

Your contacts in one place, your newsletter sending the way it should.